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An Effective Alternative Approach to Content Distribution

April 25th, 2010

A frequently used method for article marketing is to post the content on an article directory.  A top tier directory will make these posted articles available to webmasters for publication, if those webmasters a) happen to use that directory, b) search for one of your keywords and c) don’t find your article to pose a competitive threat.  Nearly all of the best ranked directories will allow you to include one or more links back to your website, but those links are typically restricted to the author’s resource box, most often at the end of the article.  This use of article directories has proven an effective marketing technique for years, and you should certainly continue using it.  However, there is another approach to article syndication that you should use as well.

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Gary Harvey, publisher of eProfitNews internet marketing ezine
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