Ebooks FAQ -- Page 3
Marketing
strategies: how
to market ebooks?
Marketing is a big topic indeed.
And there are many ways for you to promote
ebooks. What we do at Tom Hua's eBookWholesaler.com
is provide one or two packages every month.
Each package contains an ebook and a sales
website along with a short email-ready advertisement
/ announcement. Plus there's material on how
to build your business inside the Members
Area.
One of the ebooks in the StartPack
will teach you how to market ebooks. Another
is all about classified ads. You get them
both free when you join.
So may I suggest you take another look at
all the goodies we offer, and see them as
a source of education as well as being income-generators.
Peter asked whether you'd need
a different website for each ebook. The good
news is that there are many ways to do it,
including...
- Some resellers put all of their ebooks
on the one site, with a front page that
includes a selection of links (with or without
graphics): that works.
- Others set up separate domains (ie, separate
websites) for some of the more popular ebooks:
that works.
- Others will use subdomains in a similar
way (a subdomain is like a folder or directory
inside your main site, eg. ebook1.mysite.com
and ebook2.mysite.com etc): this works too.
- Others promote through the search engines:
that works too. If you're using the PPCs
(pay per click engines) you need to know
what you're doing as far as setting the
price you pay for clicks. eBookWholesaler
will give you a free copy of Search Engine
Commando when you join.
- A standard way is through your own mailing
list or in joint venture (JVs) with other
ezine publishers: these work too.
So the choice is wide open to you. Some of
the most popular/effective AD STRATEGIES are:
- Ezine ads. Many ezine owners
offer new subscribers free ads. And you
can always buy ezine ads. Targeted ezine
advertising is often described as the best
advertising on the Internet, so people
hear about your newsletter.
- Ad swaps with other ezine
publishers. You can find ad swap partners
at EzineLocater.com,
BusinessStructure.com
and Swap-Ezine-Ads.com.
- Your own mailing list. It's
important to begin collecting opt-in names
and email addresses... they are the seed
of your future online income. Over time,
of course, you should aim to build a relationship
of trust with your readers/customers. Deliver
customer service to your readers, tell the
truth and they will value that. This takes
time but provides a sound base for an ongoing
business. How to build your own mailing
list is a big subject that is regularly
addressed in lots of ezines. Here's my short
list of helpful
ezines.
- Pay per click advertising
through the search engines. One of the ebooks
you get when you join, Search Engine Commando,
explains how to maximise your results.
- Free search engine listings.
Here are links to submit
to all the major free search engines.
- Use popups
and popunders on your website/s.
- Not to mention offline advertising.
- And there are other ways
too...
PLUS THIS...
I've used the submission services of SearchEngineBlaster.com
to give a very solid boost to my website rankings
with the search engines. Here's my report
on the impact of using this
automated search engine submitter.
Marketing
tools: do you provide any?
Indeed we do! We supply banners,
text ads, email scripts, images. There's also
a searchable database of information, and
a Members Forum where you can ask any questions
you like and get answers from the Moderator
and/or from the members.
Master
resale rights: do you supply them?
No, eBookWholesaler.com provides
its members with resale rights but not master
resale rights. What's the difference? Resale
rights allows you to resell the products and
keep all the income. Master resale (or reprint)
rights are much more expensive and enable
whoever buys them to resell the resell rights.
Members
Area: what’s in it?
Inside our Member's Area at
eBookWholesaler.com,
you'll find a lot of help including a step
by step list of instructions on everything
from downloading our ebooks to your computer,
to uploading the files to whatever server
you are using (as you know, websites have
to "live somewhere": and they live on your
web host's server).
We also cover how to accept
credit cards with detailed notes on setting
up with ClickBank though you can use other
payment processors if you wish. And heaps
more how-to information. We also have an online
training that includes a lot of material on
how to promote ebooks on the web.
Plus there’s a Forum where you
can ask questions and get help from other
members, as well as from the moderator of
the forum Teresa King.
We dont actually make the sales
for you, okay, but we do supply short ads
and longer ads for that you can just paste
in to wherever you're promoting it. (See also
Marketing.)
One of the most important things
in the Members Area is our world-first PDF
(portable document format) branding software.
By personalising your copy of each exclusive
ebook, we build backend sales in for you because
you insert your affiliate links right into
the PDF files. How? It's all done by our software,
you just type and click: - and hey presto,
it's ready for you to download to your computer
and then upload to your server.
Membership
includes what?
1. On joining eBookWholesaler.com
as a member, you get immediate access to all
the current inventory including the high-value
exclusive ebooks. Click here for current
total of exclusive ebooks. Each of these
comes with a selling website ready to upload
to your server. (You need to personalise the
website by replacing our generic links (like
"YourWebsite.com") with your website’s URL
and your own ClickBank links: you do this
at our site and it's dead easy!) These ebooks
are also personalisable with your own affiliate
links (about 5 of them).
2. Another part of the package you get when
you join
eBookWholesaler is the StartPack which
includes the top ten ebooks from Tom Hua’s
FreeToSell.com website.
3. Each month you'll receive 1-2 new exclusive
ebook+website packages with a value of at
least $27.
4. You keep all of the income from all the
sales of these ebooks. The first 1-2 sales
will cover your monthly membership fee. After
that, it's all profit, not just for the current
month but from here on out.
And there are no contract so you're free to
cancel at any time.
Money:
how much money can I make and how soon?
A frequent theme of many respected
internet marketers is: Dont give up your day
job until you know that you know how to generate
your desired income level online. One expert
who says this is Michael
Campbell. His comment helps put internet
marketing into context. It once was possible
(maybe!) to make a lot of money fairly quickly.
But not now. Now it's a question of a sensible
methodical plan that you work on a persistent
basis, starting small.
Monthly:
is the membership fee monthly?
Yes indeed. $27 monthly (every
30 days). There is no contract so you can
cancel at any time. But doing so means you
lose access to the new release exclusive ebooks.
And it's worth remembering that one or two
sales will cover your monthly fee: - all sales
after that are pure profit.
For your first month only, it’s
$47. This is great value when you consider
that you can immediately download every ebook
we have. That’s hundreds of dollars of ebooks
both to read and to resell (and you keep all
the profits from those sales).
Package:
what’s in the eBookWholesaler package?
You get immediate access to
our continually-growing list of resellable
personalisable exclusive ebooks with websites
ready to upload to your webhost’s server,
plus ready-to-use ad copy. You can click here
to get the latest total
of exclusive ebooks.
- PLUS 3 bonus ebooks (which
sell at the authors’ sites for $98.90)
- PLUS 10 more resellable personalisable
FreeToSell ebooks in the Start Pack. These
are the TOP TEN from FreeToSell
- PLUS Tom adds 1-2 more exclusive
ebooks each month, valued at a guaranteed
minimum of $27.
And you get all this for $27
month ($47 in the first month only) with no
contract.
All of the new (exclusive!) ebooks that we
supply come with websites that are ready for
you to upload to your server. And resale prices
vary, but each month the minimum resale value
you'll get as a member is $27. Usually it’s
more. There are either one or two new ebook-and-website
packages released every month, so you get
a continuing supply of income-generating products.
Personalisation:
what exactly gets personalised?
Branding, e-branding and personalization
are all the same. And all the links inside
the branded ebooks are your links. You insert
them using our Flexi-link branding software
which available inside our Members Area, so
the branding process is entirely under your
control.
These affiliate links of yours
mean that your ebooks can generate backend
sales for you after the original sale is made.
So what can you personalize?
1. Exclusive Ebooks:
With our new PDF format (since March 2002),
you’ll be able to personalize the ebooks with
these flexi-links:
: Your full name
: Your URL
: Your email address
: Your eBookWholesaler RevSharer ID
: A hosting company you wish to promote
: An Internet marketing site you wish to promote
: An affiliate program you wish to promote.
You brand the PDFs at the eBookWholesaler
site, then you download your personalised
ebooks. No further tweaking is needed. They're
ready for you to transfer to your server.
Neat!
People ask: Where do the personalised
links appear? - Your links are right there
on the first screen of the ebooks. (Incidentally
your links are not inserted into the text
throughout the books. Any links that you find
inside the ebooks are placed there by the
authors.)
2. Start Pack
can also be branded with your links. The Start
Pack consists of the top 10 titles from the
FreeToSell package. Every one of these 10
titles can be fully personalized with
: Your name/Business name
: Your own website URL
: Your email address
: Your eBookWholesaler's affiliate ID
: Your Warrior/Host4Profit affiliate ID (optional)
: Your NetBreakthroughs affiliate ID (optional).
This means that you will be
promoting your own web site plus other quality
lifetime income generators at the same time.
Then each month we release
to members 1-2 new exclusive ebooks in PDF
format which can also be personalised in the
same way.
Previous page |
FAQ Index | Next
page
|