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Home > Internet Marketing > Google’s New Update – Is Google Bombing You?

Google’s New Update – Is Google Bombing You?


February 3rd, 2010

As the planet turns, the web is getting stirred up by these new Google updates appearance all over the web. For the past few weeks people are recording 2 GoogleBots revelation on their site stats.

While updates could be smart for some, it conjointly suggests that “welcome to the 000 world” for others. If you are one to look at closely those high rankings that your web site has been getting, you will wish to revisit them again. Don’t be shocked to determine that your website has dropped off the face of the earth.

Is Google Killing Over-Optimization?

The more we have a look at what’s happening out there, the additional we discover that Google appears to be penalizing websites that “over optimize” their sites. If you try and insert keywords whenever you’ll be able to, you’re over doing it. If you add “anchor text” to all or any your links, you’re over doing it. Anchor text is a new practice but as I’ve stated before, it won’t last long. Most folks never get to browse or even see the anchor text implemented during a website. Anchor text is that the “explanation” that pops-up when you put your cursor over a link.

I tested the “anchor text” theory with my website last week. I solely tested one main page that I knew that Google would re-index within 48 hours. The results were terribly negative. As soon as the new info was indexed, the search engine results from that page dropped down dramatically. Once more, I removed the anchor text from the page and therefore the results appear to realize momentum once again.

It isn’t exhausting to come back to the conclusion that with therefore many of us out there seeking for “google answers”, we tend to implement anything we read in articles, newsletters, forums, etc… among our websites. With this in mind, it’s no surprise the new update may be attacking those that strive too hard to lift their positions in engines.

Is Page Ranking Dead?

As we where all making an attempt finally to veer aloof from Google Page Ranking, we have a tendency to currently see another change in our ranks, another update has hit our doorway and with it has brought new PageRank updates. Is it really a rise/decrease of pagerank? or is it just the result of the new updates taking a little affect to the pagerank technology from Google.

It truly appears like pageranking remains in affect. Many of the newer pages engineered nowadays have been neglected from pageranking altogether. Currently, we tend to will see a little increase to newer pages and a doable increase to older ones as well. Lately before the commotion started, 99% of newer pages barely gave any signs that Google had indexed them and rewarded inbound links to them.

What Does The Future Hold?

Many of you would possibly be thinking, where do we tend to go from here? In point of fact there are literally 1000’s of you out there that have not gone through a Google update of this magnitude. You may feel confused, unsure, and alone. Don’t worry, you’re not the 1st to urge hit hard. We’ve all felt the wrath of Google someday or another. The most effective factor to try to to is to NOT wait till the storm settles down. No, get out there promoting your website more than you’ve ever done. I’ve invariably thought of a hit to my websites a blessing in disguise.

Is Google’s IPO Affecting Change?

Some seriously believe that since the introduction to Google’s new IPO, they have had a replacement found reason to working tougher at delivering higher results and trully proving to the world that they have what it takes to be the simplest out there.

How is it that therefore several folks out there currently rely on Google to perform well? What is going on to promoting online where thus several folks rely solely of Google to make success for our business? Does this not appear strange to you? In our efforts to extend rank, get higher placements, increase our traffic, we have a tendency to have let Google become our parent figure guiding us on-line and holding our hands.

As we tend to move into the longer term, are we going to permit only a sure quantity of companies to carry the keys to our future? We have a tendency to would like to interrupt free and appearance towards making new partnerships and facilitate smaller but additionally deserving search engines to plow the way.

Before this update, you’ll have felt comfortable with your high rankings but now they’re gone. It’s happened to the simplest of us. Take this opportunity to induce back up and start promoting your website such as you’ve never done before. Don’t just sit there and marvel what happened, take advantage of this “ego buster” and increase your own rank.

As for Google’s future, let Google figure that out and keep your target your own future. Go any than you’ve ever gone before.

Until next update, continue!

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